Rosewood Hotels
Project Scope: Custom Videos / Custom Photography / Custom Articles / Talent Partnerships / Targeted Social Campaign / Digital Media
Role: Project Lead & Creative Producer
Condé Nast Brands: Condé Nast Traveler
Flight: 2H 2017
In this global tastemaker and content partnership program, Rosewood Hotels partnered with Condé Nast Traveler to create a robust package for their newly-launched Rosewood Conversation initiative including a series of custom photography, videos, social takeovers, and articles. Condé Nast Traveler identified three influential cultural curators (Athena Calderone, Vanessa Hong, and Yolanda Edwards) to show us around San Miguel de Allende, Beijing, and Paris, respectively. The various trips, photoshoots, and video shoots were produced in partnership with each respective property teams. The articles were written in-house by Condé Nast Traveler contributors.
