WHISTLER TOURISM
Project Scope: Custom Videos / Custom Photography / Custom Articles / Talent Partnership / Targeted Social Campaign / Digital Media
Role: Project Lead & Co-Creative Producer
Condé Nast Brands: Condé Nast Traveler & GQ
Flight: Winter 2018
Whistler Tourism partnered with Condé Nast Traveler and GQ to showcase the exciting and transformational winter experiences in this popular Canadian getaway through the eyes of popular skateboarder and photographer, Sierra Prescott. The talent led videos were amplified socially as targeted and organic Instagram and Facebook posts across CNT, GQ, Whistler, and Sierra’s accounts to reach a variety of audience segments.
Campaign Pages: